Custom Patches Serve as Miniature Billboards to Promote Your Organization

ign="center">The U.S. Armed Forces is a good example. Military
Custom embroidered patches are just aboutunits, branches, and divisions all have their own
everywhere you look. Motorcycle club members,individual identification patches. In many cases,
mechanics, Boy Scouts, Girl Scouts, you name it,soldiers have designed the patches to create a
they have patches on their jackets, uniforms orlook unique to their specific unit.
other apparel. There are custom designs on theIn the 1960s, NASA astronauts began designing
market for virtually everyone, or you can createcustom patches for their own missions. The 1965
your own.Gemini V mission in 1965 was the first to fly a
Patches serve as a way to identify employees ofpatch, designed by astronauts Gordon Cooper and
a specific company, a club or other organization,Pete Conrad.
of course. But they also serve another purpose.Police, firefighters and other emergency workers
Embroidered patches serve a basic human desirewear patches as a quick way to determine rank
to belong, to be a part of a group. They markand to help fellow officers and civilians identify
one as a member of the tribe, connected tothem quickly. In an emergency situation, they can
something more than themselves.help identify responders quickly, and could literally
Although the art of embroidery dates backbe a matter of life and death.
thousands of years, machine embroideryMotorcycle clubs are closely identified with custom
developed only within the past couple of centuries.embroidered patches as well. They are commonly
The computer revolution of the last 30 years hasa major identifier for such clubs. The three-piece
revolutionized machine embroidery andpatches that feature a large center design flanked
patch-making. Computer-controlled embroideryby top and bottom rockers identify “outlaw”
machines make patches possible in virtually anyclubs, those not sanctioned by the American
design desired. Custom shapes and sizes are noMotorcyclist Association. Traditionally, earning
problem, and multiple thread colors, coupled withthese requires a long apprenticeship or prospect
computer-aided design, can create true works ofperiod that can last years. Once won, these
art.patches are worn for a lifetime in most cases.
Modern embroidered patches are inexpensive toBusinesses also use embroidered patches as a
produce, easy to attach to clothing and can bemeans to identify employees. The patches are
created quickly enough to fit just about anypart of the employees’ uniform, a visible
organizational needs. Because patches can be sosign that the employee works for the employer.
expressive, they are popular throughout theThese patches serve to identify the employees
world, essentially becoming a small billboard for theto the public.
message they carry.Embroidered patches are a versatile identification
It might seem improbable, but patches help bringdevice, which can show membership, group
people together. Through the group identity role,loyalty or employment with a specific organization.
the small pieces of cloth help bond people to eachThey are also small embroidered works of art
other and generate camaraderie, whether in athat many people appreciate for their aesthetic
workplace, a club or a Scout troop.appeal as well.